The year 2024 would be hard to forget for any person related to SEO. On March 5th, Google came up with the biggest core update ever. This did not only de-index the websites but also made some of the vanish from search. The move was criticized by many small website owners as many of them were only providing informative content. But then too, it did not make them better. And here came, Google Core Update August 2024 that made people worry before. But the impact and outlook of this update is different.
Google Core Update August 2024: Historical Context
Google Core Update August 2024 came on the 15h of the month. This update is concerned with making sure that the right content can rank for the right websites.
This means that overall Google algorithm would help those websites who have written good content, but somehow, they are not getting ranked. After the March 2024 core and spam update, millions of websites from Google vanished. This meant that Google had to only push for new websites and new results. However, some of the website owners did claim that they have been long following Google rules for 10 years or plus. But nothing happened to them. But this update claimed to take even those websites that did not push for parasite SEO or domain abuse.
And what made the March 2024 update even worse was that in September 2023, Google came up with a helpful content update. This took the website of so many websites away. Hence, the impact became bigger. In March, many of them were hoping to get their sites recovered. But it went the other way around. This even made many people write on social media that everything they were thinking, Google is doing otherwise and there are still spammers making an impact on Google.
And even this update killed many of the websites. And this made even many change their profession and it’s not normal.
Google Core Update August 2024: About Update
Google Core Update August 2024 is the first time after almost a year that Google is aiming to bring those small sites and businesses that are working well, but in a mega update, even their sites went down. It could be mostly those sites also that stopped ranking after the helpful content update in Sep 2023 and the core update of March 2024.
The update started on 15 August and it would take one month to see the effects of this update. As per the official report of Google, most of the changes will be seen after the rollout is over.
They said: “This latest update takes into account the feedback we’ve heard from some creators and others over the past few months. As always, we aim to connect people with a range of high quality sites, including ‘small’ or ‘“’independent’ sites that are creating useful, original content on relevant searches. This is an area we’ll continue to address in future updates.”
This update is made to make sure that organic content can rank. This is how they want to bring better websites now that can help in Google content updates.
They added: “Today, we launched our August 2024 core update to Google Search. This update is designed to continue our work to improve the quality of our search results by showing more content that people find genuinely useful and less content that feels like it was made just to perform well on Search.”
It shows that the update is for the good of small websites as big sites are still working and commanding things well.
What websites it would hit?
It is not clear if many, some or few websites would hit. As this update would impact when it ends, so the results would be seen at last. It is unlike the March 2024 core and spam update, they did impact when it came only. There is hope on social media that this might bring some sites back. As of March, almost 80 per cent of Google websites are gone in seconds.
Now in the age of new tech, it is always better to use informative content. Gone are the days now when word count is used to decide if your content can rank. Now it is about quality over quantity.
Conclusion
Unlike the past few updates, this Google update seems to make less impact on websites and most likely the small websites. And many of them are seeing that in the middle or late September, some good news can come for those sites that were not running well for almost six months to year.
This means that now a writer has to write with facts and research. Otherwise, it can make many things worse.
